Our most recent work
Healthy, Tasty Results
Family Chef Pork has celebrated the launch of two new, pre-prepared pork products ‘Ready to Rock BBQ Pork Ribs’ and ‘Easy Peasy Pulled Pork’ with its first ever television campaign, airing in South Australia.
What we do
We execute insightful, strategic, digital and media strategies across all media platforms with engaging creativity for some of the biggest brands in regional and rural Australia.
Pioneers in digital communications in the rural and regional category, our digital team deliver solutions across owned, earned and paid digital environments.
Rural and regional Australians have different attitudes, values and behaviors to their metro cousins. Our unique methodology uncovers powerful insights to benefit marketers.
Media Optimiser connects rural and regional consumers with brands via media channels that are dynamic, fully integrated and measurable.
Latest from our blog
Jim Gall August 12, 2016
The protracted 2016 election process is just one example of how things could be better if we had a progressive, bipartisan, inclusive digital plan that leaves no one behind, particularly the 36% of the population that live outside our capital cities. The recent experience of yet another drawn-out, clunky and non-transparent voting process to decide […]
Jim Gall August 3, 2016
Advertising Agencies are not the typical place you would find clay target shooters, nor would you find too many creative types donning their camou gear and hunting wild game on their weekends away from the city. That was until FGA invited our Redhanded team to join them for a day of clay target shooting at […]
The Birth of the Modern Farmer – Australian agricultures Darwinian moment.
Jim Gall May 31, 2016
Evolution can be ruthless at eliminating the weak and there’s no doubt Darwinism is alive and well in Australian agriculture right now. It’s not the biggest that are guaranteed survival anymore, or the farmers with the best selections, but it’s those who are adapting to their environment. It’s the innovators, collaborators and visionaries that will and are, inheriting […]